Pricing built for SaaS founders.
Start with a 14-day Scale trial. All features unlocked, no credit card.
Start your free trial →14 days · all features · no credit card
How many monthly messages do you plan to send?
Free
For side projects
€0/ month
Start free trial14 days · all features · no credit cardMessages1,000/ mo
Email
Branded transactional + marketing email. AWS SES under the hood, your sender domain, no per-email markup.
WhatsApp
WhatsApp Business templates fired from DB events. Conversation fees pass-through from Meta to your WABA.
SMS
Global SMS via Twilio. Pay-per-message at Twilio rates, no platform markup added on top.
Chat widget
Embeddable floating chat widget for your site. Conversations flow into the same unified inbox as WhatsApp and email.
What's included:
- 1 active automation
- DB-native connection
- Visual workflow builder
- Branded auth emails
- Unlimited Minimo AI
- Goals tracking
- MCP server (IDE)
- Public API
- Unlimited embeddable forms
- Community support
Starter
For early-stage apps
€29/ month
Start free trial14 days · all features · no credit cardMessages10,000/ mo
Email
Branded transactional + marketing email. AWS SES under the hood, your sender domain, no per-email markup.
WhatsApp
WhatsApp Business templates fired from DB events. Conversation fees pass-through from Meta to your WABA.
SMS
Global SMS via Twilio. Pay-per-message at Twilio rates, no platform markup added on top.
Chat widget
Embeddable floating chat widget for your site. Conversations flow into the same unified inbox as WhatsApp and email.
Everything in Free, plus:
- 5 active automations
- AI Knowledge
- Remove Minimo branding
- Email support
Most Popular
Growth
For growing SaaS
€79/ month
Start free trial14 days · all features · no credit cardMessages50,000/ mo
Email
Branded transactional + marketing email. AWS SES under the hood, your sender domain, no per-email markup.
WhatsApp
WhatsApp Business templates fired from DB events. Conversation fees pass-through from Meta to your WABA.
SMS
Global SMS via Twilio. Pay-per-message at Twilio rates, no platform markup added on top.
Chat widget
Embeddable floating chat widget for your site. Conversations flow into the same unified inbox as WhatsApp and email.
Everything in Starter, plus:
- Unlimited automations
- Advanced segments
- Unified WhatsApp Inbox
- WhatsApp broadcast campaigns
- AI Agents (WhatsApp auto-reply)
- AI Assistant (auto-reply + handoff across email, WhatsApp, chat widget)
- AI-generated dashboards
- Priority support
Scale
For high-volume senders
€149/ month
Start free trial14 days · all features · no credit cardMessages200,000/ mo
Email
Branded transactional + marketing email. AWS SES under the hood, your sender domain, no per-email markup.
WhatsApp
WhatsApp Business templates fired from DB events. Conversation fees pass-through from Meta to your WABA.
SMS
Global SMS via Twilio. Pay-per-message at Twilio rates, no platform markup added on top.
Chat widget
Embeddable floating chat widget for your site. Conversations flow into the same unified inbox as WhatsApp and email.
Everything in Growth, plus:
- Embeddable chat widget (unified inbox)
- Dedicated support + SLA
- White-glove migration
- Custom SSO (SAML / OAuth)
- Audit log + extended retention
- Higher API rate limits
- Custom click-tracking domain
One unified message count across email, WhatsApp, and SMS. WhatsApp fees billed by Meta to your WABA. SMS fees passed through Twilio. No platform markup.
Compare plans
Every feature, side by side.
| Feature | Free | Starter | Growth Popular | Scale |
|---|---|---|---|---|
Limits & volume | ||||
Monthly messages | 1,000 | 10,000 | 50,000 | 200,000 |
Overage rate | — | €0.50 / 1K | €0.50 / 1K | €0.50 / 1K |
Contacts | Unlimited | Unlimited | Unlimited | Unlimited |
Team seats | Unlimited | Unlimited | Unlimited | Unlimited |
Embeddable forms | Unlimited | Unlimited | Unlimited | Unlimited |
SMS fair use cap | — | — | 20% of total | 20% of total |
Channels | ||||
Email | ||||
WhatsApp | ||||
SMS | ||||
Embeddable chat widget | ||||
Unified WhatsApp Inbox | ||||
WhatsApp broadcast campaigns | ||||
Email broadcast campaigns | ||||
Core platform | ||||
DB-native connection (Supabase / Postgres) | ||||
Visual workflow builder | ||||
Email designer (drag-drop) | ||||
Stable template UIDs | ||||
Branded auth emails (Supabase) | ||||
Segments | ||||
Goals tracking | ||||
Automations & segments | ||||
Active automations | 1 | 5 | Unlimited | Unlimited |
Advanced segments | ||||
AI | ||||
Minimo AI (prompt → anything) Build automations, write emails, create contacts and segments from a prompt | Unlimited | Unlimited | Unlimited | Unlimited |
AI Knowledge (company context) | ||||
AI Agents (WhatsApp auto-reply) | ||||
AI Assistant (auto-reply + handoff) Build assistants that use your AI Knowledge to auto-reply and hand off to a human across email, WhatsApp, and the chat widget. | ||||
AI-generated dashboards Ask Minimo AI to chart any data: get a dashboard, no SQL needed | ||||
Developer | ||||
Public API | ||||
MCP server (IDE integration) | ||||
Integrations (Zapier, ActiveCampaign) | ||||
Branding & support | ||||
Minimo branding in emails | Shown | Removed | Removed | Removed |
Support | Community | Priority | Dedicated + SLA | |
Enterprise & onboarding | ||||
White-glove migration | ||||
Custom SSO (SAML / OAuth) | ||||
Audit log + extended retention | ||||
Higher API rate limits | ||||
Custom click-tracking domain | ||||
