Messages that
get read.
98% open rate. DB-triggered sends and an AI assistant that actually replies with voice, photos and real actions. No Meta Business Manager.
Free plan available
Hey {{first_name}}, your trial ends in 3 days. Want to keep going?
Done! Just upgraded 🎉
Setting up WhatsApp shouldn't take weeks.
Meta Business Manager. BSP contracts. Template approvals. Webhook plumbing. Most teams give up at step three.
Connect. Configure. Send.
Connect your database
One-click OAuth for Supabase. Or any Postgres. Read-only, real-time.
Connect your number
Bring the number you already use: your WhatsApp Business app number, or one registered on the Meta API. We handle 360dialog and the rest.
Send from events
DB row matches condition, the WhatsApp template fires. Same builder as email.
Everything you need. Nothing you don't.
DB-triggered
Same automations as email. One trigger, multiple channels.
Template builder
Visual editor. Variables from your schema. Meta approval handled.
Unified inbox
Replies land in Minimo. Assign, respond, close. No app switching.
Delivery analytics
Sent → delivered → read → replied → converted.
Compliance
Template approval, opt-in tracking, GDPR storage in EU.
Stable UIDs
Backend calls trial_ending_v2. Marketing edits the content.
Not just outbound. It replies. And acts.
Connect your existing API and any number becomes an AI agent for your users. No bot to build, no new backend. It reads your knowledge base and your database, understands what customers actually send (voice notes, photos, reactions), and takes real actions on their behalf.
Your API, now an agent: live in minutes, not weeks of development.
Understands voice notes
A customer sends audio and the assistant transcribes it, reasons on it, and replies. No "please type your message".
Reads photos
Send a receipt, a screenshot, a product shot: computer vision sees what's in it and answers accordingly.
Gets reactions right
An emoji reaction shows as a reaction, never misread as a new message or a blind auto-reply.
Acts on your API
Point the assistant at your existing endpoints and it can book, cancel or look things up for real, with in-chat confirmation and an audit trail. No bot, no new backend.
A booking platform runs salon appointments on autopilot.
One of our customers connected their booking API to a Minimo assistant. A client writes on WhatsApp, the assistant finds the salon, checks availability and books the slot, then answers follow-up questions from the platform's knowledge base. No human in the loop, and nothing new to build.
Hi! I'd like a haircut on Saturday afternoon
Sure! At Bellezza Milano I have Saturday at 3:00 or 4:30 PM. Which works?
3:00 is perfect
Done ✅ Your appointment is confirmed for Saturday at 3:00 PM. See you!
Give every client their own number.
Minimo is a WhatsApp Business Solution Provider. Run many numbers under one account: a dedicated, custom WhatsApp number for each of your customers, brands or locations. We handle 360dialog, Meta onboarding and the BSP contract. You resell.
Multi-number, multi-WABA
Connect unlimited numbers across multiple WhatsApp Business Accounts. Every send targets a specific sender.
A custom number per user
Your users get their own branded WhatsApp number. Few providers make this easy; with Minimo it's built in.
€0 per-number markup
Meta fees billed at cost. The partner plan covers unlimited numbers, with no fee for adding one more.
Documented in the API: see List WhatsApp senders
Five messages that pay for Growth.
Welcome + activation
WhatsApp 24h post-signup if onboarding incomplete. 5× email open rate.
Trial expiring
T-3 nudge with usage stats. One-tap upgrade. Reply lands in inbox.
Payment failed
Stripe webhook → WhatsApp retry. Deep link to update card.
Abandoned action
Dropped off checkout? Gentle nudge 1 hour later with deep link.
Reactivation
30 days inactive. "Everything ok?" Higher re-open than any email.
“We added one WhatsApp reminder and our trial-to-paid conversion more than doubled.”
Stats simulated, under anonymization review.
Included on Growth.
- WhatsApp channel + inbox
- 360dialog BSP included
- Meta fees billed directly to you
- 50,000 messages/month
